Archive For: August, 2014

Maintain An Interactive Spotify

According to the Nielsen Soundscan end of year in Music report for 2013, 68% of the U.S. population have streamed music in the last year. This is huge - and ...

Read More

Stand out, but not too much.

As displayed by Lady Gaga's substantial decrease in album sales and general attention, the obsession to stand out and be different (peaking in 2012) has cooled down. We don't see Lady ...

Read More

How Crucial is a Unique Live Show?

What lasts in your relationship with an artist? It goes beyond the first time you heard one of their hit songs, or watched an interview on YouTube. A threshold is ...

Read More

Nostalgia — Why it Matters.

Nostalgia is a powerful human emotion, and as of late we have been eating it up. Whether it be in our fashion, our music, our taste in films, or our ...

Read More